Senior Manager Communications

Company Name:
Bayer is a global enterprise with core competencies in the fields of health care, agriculture and high-tech polymer materials. As an innovation company, it sets trends in research-intensive areas. Bayer's products and services are designed to benefit people and improve their quality of life. The Bayer organization in North America is the largest within the Bayer Group with employees working from more than 65 locations. Bayer Corporation, an Equal Opportunity Employer, is the U.S. holding company for Bayer's interests in the United States. At Bayer you have the opportunity to be part of a culture where we value the passion of our employees to innovate and give them the power to change. US Comms BHC Ext II Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this unique opportunity, and you have the "Passion to Innovate" and the "Power to Change", we encourage you to apply now. To all recruitment agencies: Bayer does not accept unsolicited third party resumes.
Develop long-term strategic public relations programs with marketing Product Managers in the fields of oncology and neurology. Provide day-to-day strategic counsel and present public relations programs to the marketing team. Provide public relations knowledge and expert counsel on competing markets and competitors.
Manage the implementation of public relations strategies and tactics for product launches, new indications, etc. Ensures that all press releases, videos and other media venues are approved by inside stakeholders. (Legal, Regulatory Affairs, Medical and Marketing).
Develop and maintain strong relationships with key media outlets on behalf of Bayer. Proactively contact media to protect and enhance Bayer's interests. Provide direction to staff regarding media calls and determine appropriate course of action. This includes responding to issues on company's behalf or soliciting information from the appropriate source. May also include recruiting the appropriate spokesperson, providing detailed background and coaching him/her in the delivery of the response.
Explore and develop partnership opportunities for the product portfolio with key third party groups and opinion leaders.
Manage the relationships with the various public relations firms and other external service providers, and ensure the most efficient and economical utilization of these services to maximize the return of budget dollars.
BS or BA degree with 10 years of public relations experience.
Media relations experience and strong communication abilities including presentation, verbal and written skills.
Strong leadership abilities including previous experience with staff supervision and development combined with proven ability to manage budget programs.
The key challenge will be in handling multiple priorities, establishing and maintaining effective and efficient channels of communication with new media, government agencies and opinion leaders.
Incumbent should be able to develop a proactive approach to maintain effective, current and relevant communication plans.
Ability to travel domestically and internationally 20-25%. Preferred qualifications:
Experience with a pharmaceutical company, hospital, or public relations agency is preferred. Bayer is an Equal Opportunity Employer Minorities/Females/Protected Veterans/Disabled
Location: NJ-Whippany
Req ID: NB55886840

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